As one of the biggest polluters on the planet and responsible for around 5-8% of global climate emissions, we cannot solve the climate crisis without the fashion industry taking bold climate action.

You see, most of the industry’s factories are powered by coal, one of the dirtiest fuels on earth. By urging fashion companies to address the climate pollution in their supply chains, we can catalyze major shifts in renewable energy across the globe. Specifically, we’re stopping the rush of new coal plants in China, Bangladesh, Turkey, Vietnam, and other countries in Southeast Asia.

Since launching our campaign, Levi’s and American Eagle set industry-leading climate commitments that drastically cut down their supply chain emissions, and dozens more have made climate promises as part of new initiatives like the UN Fashion Climate Charter.

Fashion has a fossil fuel problem

Fashion brands like lululemon have the power to push the global transition to clean energy in the countries where their clothes are made. Instead, they drive up demand for coal, fuelling the climate crisis and making it harder for local communities to fighting air pollution to push for renewable energy.

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Take Action

lululemon is a coalprit

lululemon is not practicing what it preaches – it’s making yoga pants in coal-powered factories & producing massive pollution. Add your name and tell lululemon to “be all in” for the climate.

Email Lululemon

Lululemon is not elevating anything with its coal-powered yoga pants and D- worthy climate plans. Email its top executives & tell them burning fossil fuels is not part of your mindful living or a mindful planet.

Send a message to lululemon’s executives

Urge the maker of Team Canada’s Olympic outfits to stop using coal power to make the clothes. Send a message to lululemon’s Chief Supply Chain Officer and President of Guest Innovation.



Fashion forward: A roadmap to fossil-free fashion

August 20, 2020
Interactive Data Visualizations

Fossil-Free Fashion Scorecard 2021

August 28, 2021

Levi’s: Too Deadly to Wear?

April 25, 2018

Make a Difference

We have less than ten years to prevent irreversible harm from climate change. Let’s secure a safer planet together.

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