As one of the biggest polluters on the planet and responsible for around 5-8% of global climate emissions, we cannot solve the climate crisis without the fashion industry taking bold climate action.

You see, most of the industry’s factories are powered by coal, one of the dirtiest fuels on earth. By urging fashion companies to address the climate pollution in their supply chains, we can catalyze major shifts in renewable energy across the globe. Specifically, we’re stopping the rush of new coal plants in China, Bangladesh, Turkey, Vietnam, and other countries in Southeast Asia.

Since launching our campaign, Levi’s and American Eagle set industry-leading climate commitments that drastically cut down their supply chain emissions, and dozens more have made climate promises as part of new initiatives like the UN Fashion Climate Charter.

Fashion has a fossil fuel problem

Fashion brands like lululemon have the power to push the global transition to clean energy in the countries where their clothes are made. Instead, they drive up demand for coal, fuelling the climate crisis and making it harder for local communities to fighting air pollution to push for renewable energy.

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Latest News

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May 6, 2024

Be Planet? We’ll See. An official greenwashing investigation into lululemon is now underway by Canada’s Competition Bureau

May 6, 2024

Competition Bureau opens formal investigation into Lululemon in response to complaint filed by Stand.earth

April 24, 2024

What is greenwashing?

Take Action

group of 11 people outside of lululemon store under a big lululemon logo carolling with posters and signs

Did you know the fashion industry is the 4th largest climate polluter?

Fashion companies need to take responsibility for their part in the climate crisis. Sign the petition to clean up #FilthyFashion

Lululemon, Under Armour, and Athleta

Which of these brands will be 1st to ditch deadly coal? Sign now.

lululemon is a coalprit

lululemon is not practicing what it preaches – it’s making yoga pants in coal-powered factories & producing massive pollution. Add your name and tell lululemon to “be all in” for the climate.

Resources

Reports

2023 Fossil Free Fashion Scorecard

March 22, 2023
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Beyond Decarbonization: The Fashion Industry Needs an Equitable & Rapid Transition | NYC Climate Week

September 22, 2023
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New York Climate Week is the time to reflect on the injustice of fashion

September 22, 2023
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Hey, lululemon… We’re still waiting!

August 30, 2023
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‘Ambition to Action’ or just more industry self-congratulation?

July 1, 2023
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lululemon is burning the planet for a pair of leggings

June 8, 2023
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Quiet (but polluting) luxury – luxury fashion brands are out here costing us the earth

May 8, 2023
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2023 Fossil Free Fashion Scorecard: Fashion’s villain era is far from over

March 23, 2023
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Fashion brand emissions are rising. Again.

October 31, 2022
Reports

Fashion forward: A roadmap to fossil-free fashion

August 20, 2020

Make a Difference

We have less than ten years to prevent irreversible harm from climate change. Let’s secure a safer planet together.

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